Walmart Campaign
Team
Art Director/Designer (Katherine Dwyer)
Copywriter (Ryan Nickum)
Growth Marketer (Chantal Lee)
Goal
Drive increased sales for Walmart
Approach
Design a new seasonally relevant email campaign with incentive to help increase Walmart orders, net new revenue sales.
Audience
Non registered net new users
Segmentation Campaign
Team
Art Director/Designer (Katherine Dwyer)
Copywriter (Anne Hefley)
Growth Marketer (Chantal Lee)
Developer (Rio Nagle)
Goal
Design campaign that is targeting the different users of Instacart
Approach
Define 3 different personas (Busy achievers, Healthy First, Convenience Seekers) and design email campaign which resonates with each group.
